Creative Ideas for those Unwanted Singerman Gifts

<--If Routh takes this out of the box, does that constitute playing with himself?

The season of giving is upon us! And we here at Singer's Superman Sucks continue to give to you, our loyal blog readers because we care. We're here this week to help you with a problem some of you might come across this holiday season. That problem of course, would be those unwanted Singerman gifts! (cue the horror music)

Everyone has that aunt who's gotten a bit senile in her old age and has trouble telling the difference between the toilet and the kitchen sink. She "knows" you like "that Superman fella," and in her bewilderment at the giant electronics store with all the flashing lights and loud music, she picks you up a copy of Singerman. You open it, give her a half-assed smile as she kisses you with breath that's some ungodly combination of tuna fish and moth balls. Or perhaps you just got the DVD because you weren't aware they stuck it into the Ultimate Collector's Edition box set, and are trying to figure out why? You then contemplate how far the thing could fly if tossed out your car window at 70 mph or perhaps which one of your buddies DVD collections you're going to hide it in to see if he notices.

Well fret not my friends! Don't waste those DVD's. With a little patience and a dash of creativity you can make "Singer-ade" out of Singerman! Here's a few ideas of ours. Submit your own suggestions in the comments section.

Perhaps you or someone you know has a cat... or two... or six. Well with a little hot glue, a plastic handle, and a bit or patience, you've got this handy, dandy kitty litter scoop! You know how they say "fight fire with fire?" Well now you can scoop crap with crap! Maybe that same senile, old aunt who gave you the damn DVD in the first place who has the cats and you can "re-gift" it back to her. Hell, it's not like she's going to notice anyway! If you don't know anyone with cats, try to pass them off as ping pong paddles or maybe even a spackle knife! Either way it'll be the most action these DVD's have ever seen.

Maybe there's a special lady in your life who's a little on the ummm "big-boned" side and she really likes to accessorize her outfits. Well then just slap some thin iron clasps into these babies and you've got yourself a pretty snazzy pair of dangly earrings. And don't forget our gender bending friends who like to play dress up either!



Tired of cups and glasses leaving those darn rings on your furniture? Well just take your Singerman DVD's, a little hot glue, and some cork board, and in a matter of minutes you've got yourself a lovely decorative coaster set that the whole family can enjoy! If Singerman can hold up a giant island made of Kryptonite, he should have no trouble at all with your vodka martini or a Diet Pepsi!





If your feeling really crafty and say someone gives you a multi-disc set of Singerman, try making a festive holiday wreath! You may think you don't need a holiday wreath made of Singerman DVD's, but every day I hear you crying for one! The best part is that it's REALLY easy to do! Just like Bryan Singer you can hastily slap it together, add in some semi-cohesive glue, and then throw a bunch of garbage onto it and see what sticks! Sure it's not as good as real, traditional wreath, but who cares? It's yours to do with as you please.

It Doesn't Take X-Ray Vision to See Through This Marketing Ploy

In case you've been living under a rock the past few weeks, you might've missed that Singerman was released on DVD yesterday along with a slew of other DVD's that actually relate to the character we know as Superman. Like any other big budget film, ads were all over the place for that one last grab at revenue from the rather lucrative home video market.What really caught our attention was not the volume of ads for the Singerman DVD, but one particularly egregious piece that WB tried to pass off as something charitable, but came off looking about as disingenuous and sleazy as you can possibly get.

On Monday's edition of the Hollywood gossip show "Access Hollywood," sandwiched in between advertisements for the Singerman DVD aired the following piece featuring Singerman star Brandon Routh at a children's hospital.



On the surface you may be thinking, "what's wrong with that? He's visiting sick children." Which any other time, it may have been just that. But given the timing of this segment (the day before the Singerman DVD goes on sale) and the way it's presented by the AH hosts, it's rather obvious that this was solely done for the sake of selling DVD's, which if you ask us pretty damn exploitive and in very poor taste. Where's the evidence for that, you ask? Well consider this?

• C'mon let's be real, it's aired the evening before the DVD release, it's screaming marketing ploy.
  
• After the teaser for the segment aired and before the segment itself, there's a Singerman DVD commercial. (you can see these in beginning of the clip)
  
• the female host shills the "2 disc Special Edition DVD" coming out before they introduce the segment.
• When the hosts introduce the segment, there's a picture of the DVD on the 20 ft tall video screen behind them.
• Billy Bush makes sure to tell us that "they asked him to do this months ago" so we're not to think this just came up out of the blue, which might've meant it was ya know, spontaneous and somewhat sincere. Of course they asked him months ago, when they planned the rest of the DVD marketing. Duh.
  
• look at the huge team of people that are there with Routh to film the segment. If he was just coming to cheer these kids up, why did the cameras need to be there in the first place?
• the kids in the hospital are WATCHING THE DVD's!!! And Routh makes sure to point that out for us.
  

Look, and we'll make this really clear, this isn't a shot at Brandon Routh. From all accounts he seems to be a nice guy, though he's been known to have his moments. He's obviously got to go along with this sort of thing to fulfill his PR requirements, and he seemed to actually care about the kids. Who should be taken to task are the marketing people at WB who were trying to pass this "gesture" off as being something genuine on the studio's behalf.

You want to do something meaningful? Do this 6 months from now, or in the months in between the theatrical release and the video game/DVD when you're not peddling anything, and don't do it with the camera crew. Hell if you REALLY want to make a difference in those kids lives, instead of giving them posters and crappy DVD's, why don't you donate some of your precious revenue from those DVD sales to the hospital to ease the burden of paying for the care of those kids?

Last time I checked, Superman didn't seek recognition or attention for his good deeds. He just went about his business happy to know he was making the world a better place. Then again, its not like these guys seem to know much about Superman anyway so maybe I shouldn't be surprised.