Over the past few weeks, as rumors of Singerman's demise or a potential sequel have been going back and forth like some ritalin-induced game of Pong, we've spoken to a number of concerned individuals who have been looking for a way to make their voices heard by the guys who hold the purse strings up at Warner Brothers regarding their views on the Singerman franchise and how they should proceed handling the actual Superman.
In the past we've supported that notion although we've deferred this type of thing to other websites who were solely focused on doing just that, but I'm not sure how far things ever actually got there? As a decision about Singer's future on this franchise seems to be looming in the next few months, there seems to be a renewed interest in voicing our collective disdain with said franchise's direction. Since this site has been the "flag-bearer for the cause" (your words, not ours) over the past 13 months, we thought we'd get the info out to the people once again, and focus some of our efforts on making sure you know who and where to direct your fervor. After conferring with some of our "moles" on the "inside" about what gets read and what gets deleted by people at the Studios, we've decided that the best way to go about this is a two-pronged attack.
First and most important, real letters need to be sent. A stack of letters on someone's desk has much more of a visual impact than a full email inbox. A physical letter also says that you really care, and took the time to write it, print it, and mail it. They're tangible and an executive can literally hold your disappointment in his hands, as opposed to it floating out in cyberspace. While sending an email can't hurt, I'd say do that as a follow-up to writing your real letter. Below I've put together a bit of an FAQ about the letter writing campaign. If you still have other questions, list them in the comments section.
1. What do I write?
You've got to voice your displeasure but you've got to say it in terms that relate to the Studio execs. The Studio head most likely doesn't care that we think giving Superman a bastard kid was a horrible creative decision that goes against the spirit of the character. What he does care about is how some of Singer's decisions may have alienated various parts of the potential audience and how it adversely affected the box office results, or how poor word of mouth led to the film being the slowest ever to reach the $200 million mark, while similar recent big budget films are doing that kind of business in 1 week. Let them know why you care about the character but don't go overboard in that regard either. Focus more on how Singer is wrong for the franchise, and how a better-suited director could make the franchise more successful.
Just as important as what you write is the tone of how you say it. If you bring up good points but come across like you're yelling at the execs, they'll tune you out and chalk you up to being some crazed fanboy. Your letters should have a reasonable and even tone to them. You should sound sympathetic to the studio's financial goals, and be constructive in your criticisms about why Singer blew it. Brevity is also a bonus. Say what you have to say on 1 or 2 pages and then be done with it. These people read enough scripts as it is, dont send them something of a similar size.
If you've already written a letter and think others could use it as a template for their own, send it into us here, and we'll post it up. We're putting together a few generic ones of our own that we'll post up shortly that people can change as they see fit.
2. Who do I send them to?
These letters should be targeted at the guys who write the checks and have final say on any films. Warner Bros. Entertainment President and C.O.O., Alan Horn and Warner Bros. Pictures President of Production Jeff Robinov.
3. Where do I send them?
Send all letters and emails to either:
Mr. Alan Horn
President and C.O.O. Warner Brothers Entertainment
4000 Warner Blvd.
Burbank, Ca. 91522
Mr. Jeff Robinov
President of Production Warner Brothers
4000 Warner Blvd.
Burbank, Ca. 91522
The other prong of the attack involves getting the word out and getting as many people as possible to send letters. This site gets a sizeable amount of hits a day but thats not going to be enough, its still going to be up to you to spread the good word. Print out letters for your friends and family to sign. Link to this post on the various internet message boards you frequent, link it to your website or blog, make a Youtube video, etc. Do whatever you can regardless of what the small minority of vocal aplogist sheep think. Granted the studios pay people to scour the internet to gauge the public's opinions on things, but a proactive campaign like this does get noticed. Just ask the fans of the TV show Jericho